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Hawkins Health & Fitness
Objective
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Transition the business to online coaching while increasing reach for new clientele within his target
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Key Message
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"Make it lasts"
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Centers around the idea of making sure the effort you put into the weight gain/loss is worthwhile
Collaborators
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Emily Heer, Lauren Odom, Leon Truong
Contributions
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Devised a strategy
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Generated any additional graphics within the presentation
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Brainstormed the art direction of the rebrand and advertisements
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Prototype the website
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Designed the social media ads execution
Branding
social media ads
website prototype
Pitch deck
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