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Rising Sun botanicals

Objective

  • Improve conversions and decrease cart abandonment on their online shop

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Key Message

  • "Benevolence beyond the screen"

  • Building trust with the user through the screen

Collaborators

  • Emily Heer, Lauren Odom
     

Contributions

  • Assisted in devising a strategy

  • Brainstormed & assisted with the art direction

  • Created prototype of the website

  • Designed the Instagram ad execution

  • Assisted in designing any additional graphics within the presentation